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Homeowner Objections

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  1. I Don't Finance
  2. "Why Didn't They Mention The Air Scrubber During The Installation"
  3. I Can Get Better Rates From My Bank
  4. My Partner Isn't Available Right Now
  5. Spouse Stall - Identify The Issue
  6. Gotta Do Some Research
  7. I Can't Afford A New Air Conditioner
  8. Think About It
  9. Payment Close - The Payment Is Too High
  10. I'll Wait Until Next Year
  11. Why Is This Part So Expensive
  12. I Never Use My Furnace
  13. Why Customers Say No
  14. I Got Quotes For Cheaper
  15. Rental Property
  16. Can You Just Top Off My System To Buy Me Another Year?
  17. I Have A Home Warranty! They Will Replace It When It Goes Out.
  18. My Cousin Is Saying He Can Replace It For A Fraction Of That Cost
  19. Can You Send Me Your Proposal So I Can Compare Them With The Other Guys?
  20. I Saw This Unit Online And It Was A Lot Cheaper
  21. We Weren't Ready For This Kind Of Expense
  22. Why Should We Choose You Over A Big Brand Like Home Depot, Costco, or Lowes?
  23. We're Looking For A Specific Price And Plan To Get More Estimates
  24. You're The First Estimate, I Have Someone Else Coming Right Now
  25. Porch Light Close
  26. Send Us The Email, We'll Get Back To You Tomorrow
  27. I Have A Buddy That Can Do It For Me
  28. We Want To Sleep On It
  29. Can't You Just Add Refrigerant?
  30. I Have A Big Expense Coming Up
  31. I Have A Home Warranty
  32. I Think I Just Need Some Time To Think It Over
  33. The Other Guy Said He Could Just Replace My Furnace Because My AC Is Fine
  34. My Furnace Works Fine So Can I Get A Price To Just Replace The AC?
  35. I Pay Cash For Everything And That Is More Than I Budgeted For
  36. The Other Guy Said He Can Do It In A Day Or Two, I Can't Wait Two Weeks For You
  37. I Want A Name Brand System
  38. My Friend Just Got His System Replace For $5,000 Dollars
  39. Can You Install Something I Buy Online?
  40. Why Should We Choose You Over Another Highly Rated Company?
  41. We're Planning To Sell Our Home Soon
  42. I Need To Talk To My Spouse Before I Make A Decision
  43. Can You Break Down Materials And Labor?
  44. Your Proposal Is A Little Bit Over Our Original Budget
  45. Your Proposal Is Way Over Our Original Budget
  46. Why Is Your Proposal So Much More Than Your Competitors?
  47. I Always Get Three Bids Before A Decision
  48. We Have To Get Two More Quotes Before Making A Decision
  49. Get Into The Power Position
Video 49 of 49
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Get Into The Power Position

When preparing to discuss options at the table, positioning yourself effectively is crucial. This practice, known as occupying the ‘power position,’ can significantly influence the dynamic of the conversation. Ideally, positioning yourself to the right-hand side of the customer enhances your ability to lead the discussion effectively. This strategic placement isn’t about asserting dominance but about facilitating a more engaged and constructive dialogue.

The rationale behind this approach is rooted in the subtle cues and psychological comfort it provides. By being on the customer’s right, you can maintain eye contact and observe their reactions more naturally as you outline the options. This placement allows you to gauge their interest and concerns in real-time, providing insights into their thought process.

Moreover, this setup ensures that your presence is comforting rather than imposing, fostering an environment where the customer feels more inclined to open up and discuss their preferences or hesitations. If positioning to the right isn’t feasible, sitting directly across from the homeowners is the next best alternative. This ensures that the conversation remains personal and direct, allowing for a clear exchange of information and maintaining engagement throughout the discussion.

The goal of adopting the power position is to create a setting that enhances communication and understanding, ensuring that the homeowners feel heard and valued as you navigate the options together.

Talk to the homeowner in a position helps you read their body language.