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Become A Top Selling Salesman

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  1. Mentality Of A Top Salesman

    Intro
  2. Waking Up In The Morning
  3. Driving To Work
  4. Being On Time
  5. Reading The Job History
  6. Pre-Screen Call Using Zillow
  7. Walking Up To The Home
  8. Mentality Quiz
    1 Quiz
  9. Sales & Estimate Process
    Why To Buy Today
  10. Setting The Stage
  11. Building Urgency Early
  12. Attic Inspection
  13. Measurements
  14. How To Use Presentation Book
  15. Going Over Options
  16. Step Financing Explained
  17. How To Reset The One Legger
  18. Selling Your Company
  19. How To Peak A Customers Interest
  20. Install Incentive Close
  21. Asking For Their Business
  22. Post Close
  23. Explaining A Single Stage Furnace
  24. Explaining A Single Stage AC System
  25. Explaining A Variable 2 Stage AC System
  26. Explaining A Variable Stage Furnace
  27. Sales & Estimate Quiz
    1 Quiz
  28. IAQ & Ducting
    Drawing Their Duct System
  29. Insulation Level Check
  30. Attic Inspection
  31. Duct Inspection
  32. Dampers Explained
  33. Greyflex Ducting
  34. Asbestos Ducting
  35. Mylar Ducting
  36. Explaining A UV Light
  37. IAQ & Duct Quiz
    1 Quiz
  38. How To Build Urgency
    4 Reasons To Replace Your Ducts
  39. Turning Over A System To A Salesman
  40. Turning Over A System To Yourself
  41. Shoulder Season
  42. Next Day Installation
  43. Creating Urgency With A Poor Condition Heat Exchanger
  44. Building Urgency Quiz
    1 Quiz
  45. MISC
    Inspecting Tubular Heat Exchanger
  46. Explaining Tubular Heat Exchanger
  47. Inspecting Serpentine Heat Exchanger
  48. Explaining Serpentine Heat Exchanger
  49. Inspecting Lennox Duracurve Heat Exchanger
  50. Explaining Clamshell Heat Exchanger
  51. Heating Sequence Of Operation
  52. Drawing A System
  53. Rat Check
  54. Ladder Drop Attic Access
Video 18 of 54
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Selling Your Company


In this module, we’ll delve into a pivotal aspect encountered during service calls: establishing your company’s superiority. Why should clients choose your firm? Why are you a part of this organization? These inquiries should be addressed throughout your interaction with the customer. Highlight your company’s contributions to the community, such as annual turkey giveaways, Christmas toy donations, or charity work. Reflect on your reasons for selecting your workplace—be it for its benefits, consistent employment, retirement plans, paid time off, or training opportunities. Communicating these elements is crucial, as customers prefer businesses that value their staff and contribute to societal welfare.

I encourage you to thoroughly understand what makes your company appealing to customers, including its unique community activities and differentiators from competitors. Also, introspect about your motives for working there. If you’re uncertain, it becomes challenging to convincingly advocate for your company as the premier choice. I often share my experience with previous employment, where layoffs were common, and compare it to the continuous work, benefits, and professional development opportunities my current company offers. This personal testament underscores the value I find in my current employment.

To effectively engage and enlighten your customer throughout the service call, communicate why partnering with your company is beneficial, highlighting your firm’s commitment to its employees and community. This approach not only elevates the customer’s perception of your company but also strengthens your connection with them by sharing your personal commitment and satisfaction with your workplace.

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